Maccabiah innovation week
July 6-9, 2026 · Expo Tel Aviv

Founded in 2016, fitto is focused on developing the Nespresso machine of the supplement world, with a platform that includes trackable capsules, an interactive cloud-connected bottle, and an app that connects to wearables and health services. The platform enables first-of-its-kind user engagement with supplement brands, dietitians, and digital health products.